Welcome to ParetoLogic Inc. - Newsletter


PC Security News

Do you feel safe online? Keep yourself up-to-date with online security and PC performance with the ParetoLogic Online Safety and ParetoLogic Performance Solutions. These monthly publications, delivered by email, are chockfull of interesting news stories, tips for protecting yourself online, ways to make your PC faster and more stable, and product information.
Sign up now for free.

Want to get up to speed and be more secure? Past editions of the ParetoLogic Online Safety and ParetoLogic Performance Solutions email newsletters are filled with interesting stories and great tips to enhance your computing experience and improve your PC's performance and optimization. Now you can check out past issues through our archives and never miss another edition!


Newsletter Archive - See what you missed...


Sound Advice Archive


Product Videos Archive - Flash FLV format

Pareto's Perks

The other day my friend was perplexed about a file he had received from his parents. The older couple had the grandkids for the weekend and, using their computer, recorded them singing some old songs. The neighbour kid helped them send their son the file.

When he got it, it had an FLAC file extension. My friend didn't know what it meant and didn't know how to open it. He called his folks and they had no idea. They said the only FLAC they knew of had something to do with an insurance company. The computer whiz who helped them out was out of town for a few days and my friend's kids were clamouring to hear what they had made with Grandma and Grandpa.

With all the different kinds of files out there, it can be hard to remember which programs to use for certain file extensions. The latest version of PC Health Advisor features a File Extension Manager, which can save you plenty of time and frustration in these situations.

All you have to do is type in the file extension and it will let you know which programs open it and, if needed, help you download. For example, if you type in file extension .flac, the list will include software such as Winamp and Zamzar. Flac (Free Lossless Audio Codec) is a type of compressed audio format.

The File Extension Manager is just one of the many tools PC Health Advisor possesses to fix, optimize and protect your computer. Another great addition to the newest version is the Driver Manager. It scans your PC and ensures you have the latest device drivers for your sound card, graphics card, printer or other hardware. If your computer doesn't have the latest version of the necessary drivers installed, PC Health Advisor will help you download them.

This advanced suite of premium tools can help you significantly improve your PC's speed and performance with tools such as a disk defragmenter and a registry cleaner. It also features helpful features such as an active malware scanning and cleaning process, Duplicate File Finder, startup item manager, Process Manager, Browser Object Manager, privacy files cleaner, and Restore Point Manager.

Click on the links above to learn more about PC Health Advisor. Or learn more about ParetoLogic's other PC optimization and security products.


Internet Security

Tip of the Month

Consider having one email account for personal and business matters and another for online use. The email address you use for online shopping, contests and forum will likely draw spam and other threats.


Questions & Answers

Q. When I click on a link in an email it takes me a site where I don't want to go. I am confused as the words I am clicking on say one URL but I end up somewhere else. Why?

Signed: "Confused"

A. This is a trick employed by phishers and other scammers. They put the URL of a well-regarded website in the email, such as www.paretologic.com. However, when you click the link it takes you to a site that might look like where you want to go, but it is not. This is what is called phishing. The organizers of these scams are trying to get you to reveal confidential details, such as your banking information. In other cases, clicking the link will take you to a site where they want you to buy something or maybe an URL that is loaded with malware.

One way to try to avoid these tricks is to hover your mouse over the link but do not click. The true URL should appear and then you will know where the link will really take you. In many circumstances, it is a good idea to avoid clicking on links in emails. You should try to navigate to the website yourself by typing in the URL.

ParetoLogic would love to hear from you! Please submit your questions or comments to: newsletter@paretologic.com

*Please note: Due to available space, questions may not appear exactly as originally written.


Top Story
PC Health Advisor adds even more tools to help users

PC Health Advisor adds even more tools to help users

The team behind the innovative PC Health Advisor continue to tinker to make this suite of optimization, protection and repair tools even better. The latest version includes the addition of a driver update feature and a file extension manager.

"The goal of PC Health Advisor is to produce an easy-to-use, comprehensive program that tackles a wide range of frustrating problems often encountered by computer users," said Norman Eldridge, ParetoLogic's Technical Product Manager. "These new tools and features are another step in that process. ParetoLogic is always striving to improve our products for our users."

The newest PC Health Advisor includes not only a Driver Manager, but also adds a search for outdated drivers to the program's main scan. Drivers are small programs that act as translators. They make sure the messages traveling between your hardware devices (such as sound cards, graphics cards and video displays), software and operating system are in the correct format. If the device drivers are missing, that communication will be non-existent or garbled. Your hardware devices might cease to function, perform erratically or not work up to their full potential.

Learn more about PC Health Advisor »

Diaz, Roberts: most dangerous celebrities on the web

While Cameron Diaz and Julia Roberts did not do a "My Best Friend's Wedding" sequel in 2010, the pair once again garnered attention together – at least online.

A late August report proclaimed Diaz, star of movies such as "Mask" and "There's Something About Mary," was the most dangerous celebrity on the web. Including the blonde beauty's name in a search causes a one-in-10 chance of ending up at a website that spreads malware. Searches for "Cameron Diaz and screensavers" doubles the risks. "Pretty Woman" star Julia Roberta placed second on the list, while 2009's most dangerous celebrity Jessica Biel was No. 3.

Cyber criminals and malware authors utilize celebrity names to spread malware for a simple reason: they know that's what you will be searching for. Security analyst Jean Taggart, a member of ParetoLogic's Spyware Analysis Team (SWAT), said the celebrity names are being used as a lure.

To protect yourself against attacks such as these, it is important to be careful about what you are searching for and where you click. Software such as ParetoLogic Anti-Virus PLUS removes malware from your PC, prevents you from going to known malicious websites and blocks potentially dangerous files from downloading to your PC.

Learn more about who the top 10 most dangerous celebrities on the web are »

Get back to school with these online safety tips

It's back to school time! For many families, that means hectic schedules and maybe more computer access and time online for young people.

There are plenty of risks online, including inappropriate content, cyberbullying, Internet predators, hackers, scammers and others. Decisions on computer usage vary by family and child. However, every parent can take some steps to help their children be safe online.

Security analyst Jean Taggart of ParetoLogic's Spyware Analysis Team (SWAT) said parental involvement regarding online safety is important. He suggested monitoring computer usage when possible and placing the family computer in a visible place. As well, he recommends parents sitting down with their kids at a computer and demonstrating safe surfing practices.

"You can't really beat some quality 'parent/kid' time to show them how to be safe online," Taggart said.

Learn more about how to protect your children online »

ParetoLogic was proud to be part of Affiliate Summit West 2009.
ParetoLogic was proud to be part of Affiliate Summit East 2010.

Affiliate Summit East 2010

ParetoLogic was proud once again to be part of Affiliate Summit East. At the Aug. 15-17 event, hosted at the Hilton New York, ParetoLogic launched the Affiliate Grand Prix. ParetoLogic's largest affiliate promotion ever gives successful sellers the opportunity to win one of 11 luxury vehicle models, such as a Ducati sport bike, Ferrari Italia, Porsche 911 GT3 and others.

Getting together

The premier affiliate marketing conference in the Eastern United States brings together the top affiliates and vendors from around the world. ParetoLogic seized the opportunity to thank its valued loyal affiliates, strike up new relationship and share information.

Malware Diaries Blog
Malware Diaries Blog

What awaits you online?

Malware Diaries gives you an inside look at what is going on in the world of spyware and malware and how to secure your computer and yourself from new and emerging threats.

Sound Advice - Open Mic with Malware Diaries' bloggers

Members of ParetoLogic's Spyware Analysis Team (S.W.A.T.) were guests of The Computer Information Show featured on C-FAX 1070 radio station. Our Computer Security specialists discussed malware, spyware and viruses with host Bill McCarter. Click to listen to the show's MP3 excerpts as the S.W.A.T. team gives advice and field questions from the listening audience...

Sound Advice - Speaking out on behalf of children and PGsurfer

ParetoLogic's Communications Director was a guest of The Computer Information Show featured on C-FAX 1070 radio station. Amanda and host Bill McCarter discussed Internet security and the safety benefits for families and children using the free PGsurfer software. Click to listen to the show's MP3 excerpts as our resident authority gives sound advice and fields question from the listening audience...

Malware Diaries Blog »

Geek Speak
Geek Speak

Does it all sound Greek to you?

Don't worry! Each month we explain a word or phrase connected to the Internet, PC optimization or computer security. As well as making you feel a bit more comfortable in the computer world, this feature will also give you some new vocabulary to impress your friends.

"Here you have"

This computer worm was first detected in early September. It earned its name from the subject lines of the emails that spread it. Users receive a message that asks them to click on a link for a PDF file. However, it is really malware. Once it has infected a machine, the "Here you have" worm tries to disable anti-virus programs and email the original message to the user's entire address book. It has been compared to the Anna Kournikova virus, which infected computers in the early 2000s.

Email attachment

Email attachment is the term used to describe a file being "attached" and sent via an email message. Common types of email attachments include photos (with such file extensions as .jpg and .tiff), video, audio, word processing documents, spreadsheets, PowerPoint presentations and PDFs. The size of the file you are able to attach and send can vary by which email program you are using. For example, Gmail's limit has usually been around 25MB. However, this can be confusing as the encoding process for emailing attachments can add to the size of the file and exceed the size limit. Email attachments have been used by cyber criminals to send viruses, computer worms and other malware.

To combat the latest security threats, consider using ParetoLogic Anti-Virus PLUS, which features frequently database updates to keep you protected. Deleting an email attachment can be very frustrating and mean the loss of important information or work. ParetoLogic Data Recovery Pro can recover deleted email attachments, emails and many other file types. Click the links above to learn more about these programs.

Community Forum

"DriverCure is an excellent product and you guys are always so very quick to assist. Your support is fantastic!"


Click to learn more about ParetoLogic DriverCure

"Privacy Controls enables me to tidy up all those history files that fill up the memory from on-line traffic...! It's rare to find software that really does what it says on the tin! Yours does!"


Find out more about ParetoLogic Privacy Controls

"I am a newly registered customer of RegCure. Just a word to say thank you for your excellent 'Scan, Repair and Optimise' programme (Aussie spelling!)."


Learn more about RegCure Registry Cleaner

Team Player
Team Player

Here is your opportunity to get to know a member of Team Pareto!

Each month we feature a different member of the ParetoLogic team. As well as telling you about their role at ParetoLogic, we provide a little insight into their life away from work.

Team Player - Ian is a Vancouver Canucks hockey fan

Ian Tupper is one of PareoLogic's dedicated customer service representatives. This Vancouver Canucks hockey fan enjoys how his job is engaging and constantly changing. As well, he likes the fast-paced environment and the opportunity to learn new things. Ian has quickly distinguished himself as a very valuable member of the technical support team.

"Ian is a team player and enjoys learning new tasks and developing his skill sets," said Andrea Baird, the Contact Centre Line Manager – Phone Support. "He is a great first contact for ParetoLogic customers and is extremely successful in maintaining client satisfaction and resolving customer inquiries."

Ian Plays the Question Game:

One word to describe ParetoLogic: Innovative

Song you never tire of: "Love Will Tear Us Apart" by Joy Division

Movie you would strongly recommend to everyone: The Royal Tenenbaums

Book you want to read again: Blood Meridian by Cormac McCarthy

Where he plays

When not at work, Ian enjoys such hobbies as wakeboarding, mountain biking, tennis, video games and music. He also likes to check out theReddit.com website. To protect his PC from online invaders, Ian uses XoftSpySE Anti-Spyware. For advice on how to protect yourself online, please check out the Internet Safety Tip of the Month.

Nov 2011 Archived Articles

Oct 2011 Archived Articles

Sept 2011 Archived Articles

Aug 2011 Archived Articles

July 2011 Archived Articles

June 2011 Archived Articles

May 2011 Archived Articles

Apr 2011 Archived Articles

Mar 2011 Archived Articles

Feb 2011 Archived Articles

Jan 2011 Archived Articles

Dec 2010 Archived Articles

Nov 2010 Archived Articles

Oct 2010 Archived Articles

Sept 2010 Archived Articles

Aug 2010 Archived Articles

July 2010 Archived Articles

June 2010 Archived Articles

May 2010 Archived Articles

Apr 2010 Archived Articles

Mar 2010 Archived Articles

Feb 2010 Archived Articles

Jan 2010 Archived Articles

Dec 2009 Archived Articles

Nov 2009 Archived Articles

Oct 2009 Archived Articles

Sept 2009 Archived Articles

Aug 2009 Archived Articles

July 2009 Archived Articles

June 2009 Archived Articles

May 2009 Archived Articles

Apr 2009 Archived Articles

Mar 2009 Archived Articles

Feb 2009 Archived Articles

Jan 2009 Archived Articles

Dec 2008 Archived Articles

Nov 2008 Archived Articles

Oct 2008 Archived Articles

Sept 2008 Archived Articles

Aug 2008 Archived Articles

July 2008 Archived Articles

June 2008 Archived Articles

May 2008 Archived Articles

Apr 2008 Archived Articles

Mar 2008 Archived Articles

Feb 2008 Archived Articles

Jan 2008 Archived Articles

Dec 2007 Archived Articles

Nov 2007 Archived Articles

Oct 2007 Archived Articles

Sept 2007 Archived Articles

Aug 2007 Archived Articles

July 2007 Archived Articles

June 2007 Archived Articles

May 2007 Archived Articles