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3rd Story
ParetoLogic culture helps company to success

ParetoLogic culture helps company to success

During 2010, ParetoLogic created new software, released valuable updates and received several awards for its innovation and success. A major reason why the Victoria, B.C. software company has thrived is its talented, hard-working team – and a culture that encourages their efforts.

"It is the people who make ParetoLogic successful. We create an environment where they can make the best use of their talents while also enjoying coming to work," said ParetoLogic Co-founder, President and CEO Elton Pereira, who was the Pacific Regional Ernst & Young Entrepreneur of the Year in the Information Technology category.

"We try to support our team members both at work and in their home lives. As well as creating advanced software solutions, we try to make a difference by supporting charity efforts in our community, the province, the country and the world."

Atmosphere Important
Pereira said he and the other three founders want to create an atmosphere where people can come to work to be successful, have fun and support each other.

Throughout the year ParetoLogic hosts a variety of activities that bring their growing staff together. These include holiday parties, software launch celebrations, scavenger hunts and charity fundraising initiatives.

There are also on-going activities. For example, each week a free lunch for employees is served. At times these become a "Lunch and Learn", were the meal is combined with a presentation. These are sometimes put on by charity organizations outside ParetoLogic. However, they are also a way for employees to keep up with – and understand what – other teams within the company are doing. This is important in a company that features such diverse professionals, such as computer scientists, marketers, managers, human resource experts and technical support personnel.

ParetoLogic strives to maintain an environment where staff are productive, but also enjoy coming to work. For example, there is a foosball room, which attracts competitors from a variety of departments.

While the founders and management work hard to maintain a certain atmosphere, some cultural initiatives come from the employees. For example, the Technical Support Team has its Chieftains of Vibe, who work to enhance that unit's team spirit. A key project for the Chieftains was the development of the Chill Room. This comfortably decorated room is a big asset to the team as it is used for meetings, lunches and breaks, according to Chief Chieftain Joseph Musial.

Charity Work
A key aspect to ParetoLogic's culture is its dedication to charity work. ParetoLogic office manager Marlee Wilson, who plays a role in many charity initiatives, said the company is pleased to do what it can to help others – near and far.

For the past five years, ParetoLogic's Helping Hands committee arranged various events, such as hot dog days and art sales, to support World Vision. The international organization helps families, children and communities overcome poverty and oppression.

This is also ParetoLogic's fifth year of collecting food in December for the Mustard Seed food bank. It is its fourth consecutive year of participating in the Salvation Army Angel Tree program where individual employees purchase gifts for needy children.

For the past three years, ParetoLogic has raised money and rode the Heart and Stroke Foundation's Big Bike. In 2010, ParetoLogic's team earned the Golden Gears award for raising $10,000, the most in the Victoria region. Pereira was the region's top fundraiser with $3,500 while his brother and co-founder Adrian Pereira was third in the region with almost $3,000.

Over the years ParetoLogic has also donated its innovative software to needy organizations. Also, employees have organized their own teams and participated in charity events such as the annual Victoria Open Dodgeball Championships. As well as offering gym class-style fun, the event benefited the City of Victoria youth programs and the Burnside Gorge community centre. Back in 2007, 16 ParetoLogic team members shaved their heads to raise money for Cops for Cancer, which raises funds for pediatric cancer resources and programs.

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