Welcome to ParetoLogic Inc. - Newsletter


PC Security News

Do you feel safe online? Keep yourself up-to-date with online security and PC performance with the ParetoLogic Online Safety and ParetoLogic Performance Solutions. These monthly publications, delivered by email, are chockfull of interesting news stories, tips for protecting yourself online, ways to make your PC faster and more stable, and product information.
Sign up now for free.

Want to get up to speed and be more secure? Past editions of the ParetoLogic Online Safety and ParetoLogic Performance Solutions email newsletters are filled with interesting stories and great tips to enhance your computing experience and improve your PC's performance and optimization. Now you can check out past issues through our archives and never miss another edition!


Newsletter Archive - See what you missed...


Sound Advice Archive


Product Videos Archive - Flash FLV format

Pareto's Perks

The City of Nanaimo had a "qaking" problem recently that it just could not duck.

The city, which is located on ParetoLogic's base of Vancouver Island, Canada, had its municipal systems infected with a rare strain of the qakbot computer virus. This caused it to shut down its computer network in late March and clean about 440 workstations. While city officials said it is unknown how the computers became infected with the rapidly spreading virus, they did say they were confident that no personal information from residents was tracked by it.

When it comes to protecting your home computer, you should consider ParetoLogic Anti-Virus PLUS. ParetoLogic's Spyware Analysis Team (SWAT) members are experts in their field and work hard to find emerging threats, whether they attack via emails or online downloads. Their hard works results in frequent database updates to ParetoLogic Anti-Virus PLUS, which keeps you protected.

This advanced security software also employs heuristic scanning. ParetoLogic Anti-Virus PLUS looks at a file to see if it demonstrates the behaviour of malware. This way you are protected against new threats that have not been identified yet.

ParetoLogic Anti-Virus PLUS goes even further, and stops you from being infected in the first place. To do this, it blocks known malicious websites. ParetoLogic Anti-Virus PLUS also includes Active Protection. Thwarting drive-by downloads, this feature blocks files that attempt to get onto your computer without your knowledge.

Another great aspect of ParetoLogic Anti-Virus PLUS is that it protects you without making your PC sluggish. The latest version is 60 per cent more efficient in resource use than its predecessor. As well, ParetoLogic Anti-Virus PLUS lets you adjust the protection level to suit what you are doing. For example, in Game Mode, you will not be bothered by notices or slowed down while gaming or doing other resource intensive tasks.

Check out the links to learn more ParetoLogic Anti-Virus PLUS. Or click here to learn about ParetoLogic's full line of online security, PC optimization and utility products.


Internet Security

Tip of the Month

Be wary of responding to emailed requests for charity donations. If you wish to make a donation, contact the charity directly or go to its official website. Cybercriminals have been known to put false links in donation solicitation emails that lead you to pages that appear legitimate, but are not.


Questions & Answers

Q. I have heard about people receiving unwanted "cold calls" from software companies. Does ParetoLogic do this?

Signed: "Phone Concerned"

A. Dear Phone Concerned

No! ParetoLogic does not practice cold calling. The only time we will contact you by phone is if you have requested a phone call through our Support Team.

Unfortunately, there have been reports of customers receiving calls out of the blue from someone claiming to represent ParetoLogic, Microsoft and other reputable software companies. The caller tells the customer that they have been infected, asks to connect remotely to their machine and requests a credit card number for payment for fixing the problem.

This is all a scam! The criminals are using social engineering tricks to get you to part with your financial information. ParetoLogic does not call you without prior contact.

If you receive a call of this nature, please do not be fooled. As well, we encourage you to report it to:

The Internet Crime Complaint Center (IC3): http://www.ic3.gov/

Federal Trade Commission (FTC):

The ParetoLogic Support Team: http://techsupport.paretologic

ParetoLogic would love to hear from you! Please submit your questions or comments to: newsletter@paretologic.com

*Please note: Due to available space, questions may not appear exactly as originally written.


Top Story
Power to Be offers exciting outdoor-based education programs for young people, adults and families with disabilities and life challenges.

ParetoLogic managers get pied for Power to Be

James Turner bravely stood still as a pie topped heavily with whipped cream smashed into his face.

The ParetoLogic technical support manager knew that once he got the whipped cream out of his locks, getting pied would be worth it. He, along with two other managers and a co-founder, took pies to the face in the first big event in ParetoLogic's fundraising efforts for Power to Be. To avoid getting pied, Elton Pereira, ParetoLogic's CEO, president and co-founder, jumped into the cold water at Victoria's Selkirk Waterfront.

"While I would have much rather it had been someone else looking like they had been part of a Three Stooges skit, it felt good to play a small part in raising money for this worthwhile cause," Turner said. "Power to Be does great things for people who have often been through a lot."

Learn more: How Power to Be helps »

Fans follow athletes on Twitter

Twitter has found its way into the daily routine of Olympic champion
Simon Whitfield.

The 2000 Olympic triathlon gold medalist, who tweets @simonwhitfield, generally comes home from a swim and logs on. He reads through various tweets and often finds about a half dozen links from people he trusts. Whitfield, who is based in Victoria, where ParetoLogic (@paretologic/team-paretologic) is headquartered, opens the links in new tabs and reads them throughout the day.

"I find Twitter very interesting," the 2008 Olympic silver medalist told the ParetoLogic newsletter. "It's a great way to interact with friends, read news and story recommendations and interact with my peers in the triathlon community."

Of Whitfield's 5,669 followers, as of April 7, many are fans. Twitter has become a popular way to keep tabs on athletes. In a September, 2010, Burst Media reported that more than a third of sports fans between 18 and 34 follow athletes online. As of April 7, basketball player Shaquille O'Neal (@the_real_shaq) of the Boston Celtics was the most popular athletic tweeter with 3.68 million followers, according to tweeting-athletes.com. Coming in second was Real Madrid soccer star Kaka (3.2m, @kaka) with seven-time Tour de France champ Lance Armstrong (2.7m, @lancearmstrong), skateboarder Tony Hawk (2.3m, @tonyhawk) and Real Madrid standout Cristiano Ronaldo (2.2m, @ Cristiano) rounding out the top five. In sixth place is four-time Wimbledon champ Serena Williams, who has the most followers (2m, @serenawilliams) of any female athlete.

Learn more: Athlete tweeting controversies »

News readers head online

When people want to know what is going on in the world, they are turning more and more to their phones, tablets and computer screens, according to a recent report.

The Project for Excellence in Journalism's eighth annual State of News Media study stated online news consumption in 2010 increased 17 per cent from the year before. The percentage of people who got their news online at least three times a week surpassed newspapers for the first time ever. Local TV newscasts were still the most popular way to be informed, according to the report. However, local newscasts, network and cable TV news, newspapers, radio and magazines have all lost audiences in the past year, the report stated.

In some ways, this is not surprising news. In 2009, the Seattle Post-Intelligencer newspaper converted to an all online news outlet. That same year, Victoria Times-Colonist, the daily newspaper in the city ParetoLogic is headquartered, stopped publishing a Monday edition and increased its online coverage.

These online news outlets are not just accessed by home PCs. More readers are using smart phones and tablets such as the iPad. In January, seven per cent of Americans owned a tablet, which was twice as much as only three months earlier.

Learn more: How news organizations are changing »

ParetoLogic was proud to be part of Affiliate Summit West 2009.
In its effort to create successful products and a great work environment, ParetoLogic and its members have been recognized with various honours and awards.

Company Awards

ParetoLogic is proud to have received numerous awards and honours over the years. These have recognized products, the company's leadership, different teams, ParetoLogic's innovation and its exponential growth. The honours have come from international companies, such as Ernest & Young; respected Canadian entities, like Profit magazine and the Branham Group; and local institutions, including the Greater Victoria Chamber of Commerce and the Vancouver Island Advanced Technology Centre (VIATeC). Visit our Awards page for a complete list of company and product honours.

UVic Peter B. Gustavson School of Business Distinguished
Alumni Award

Elton Pereira, ParetoLogic's Co-founder, President, and CEO, has been granted the Distinguished Alumni Award from his Alma Mater, the Peter B. Gustavson School of Business at the University of Victoria. In creating and growing ParetoLogic, the thriving security and utility software company, Pereira embodies the outstanding skill and business acumen recognized by the Distinguished Alumni Award.

Deloitte 2010 Technology Fast 500™

ParetoLogic garnered the 2010 Deloitte Technology Fast 500™ award, which recognizes the fastest growing technology, media, telecommunications, life sciences and clean technology companies in North America. ParetoLogic appeared at number 83 on the list, thanks to its outstanding 1386 percent revenue growth from 2005 to 2009.

Ernst & Young Entrepreneur Of The Year® Awards

ParetoLogic's Elton Pereira has been honoured with the Ernst & Young Entrepreneur Of The Year® 2010 Award, Pacific Region. As the Co-founder, President, and CEO of ParetoLogic, Pereira embodies the exceptional success, innovation, and integrity that make an Entrepreneur of the Year.

Deloitte Technology Fast 50™

The Deloitte Technology Fast 50 award has recognized ParetoLogic's outstanding growth and expansion. ParetoLogic appeared at number 17 on the list, which ranks the 50 fastest growing technology companies in Canada, based on the percentage of revenue growth over five years.

ParetoLogic was proud to be part of Affiliate Summit West 2011.
ParetoLogic was proud to be part of Affiliate Summit West 2011.

Affiliate Summit West 2011

At the Affiliate Summit West 2011, ParetoLogic representatives were pleased to be able to spend time with many of their long-time trusted affiliate partners. During the Jan. 9-11 Las Vegas event company members, including Co-Founder, President, and CEO Elton Pereira, also enjoyed getting to make new friends as well. Around the event, ParetoLogic announced a new contest for affiliates.

Malware Diaries Blog
Malware Diaries Blog

What awaits you online?

Malware Diaries gives you an inside look at what is going on in the world of spyware and malware and how to secure your computer and yourself from new and emerging threats.

Sound Advice - Open Mic with Malware Diaries' bloggers

Members of ParetoLogic's Spyware Analysis Team (S.W.A.T.) were guests of The Computer Information Show featured on C-FAX 1070 radio station. Our Computer Security specialists discussed malware, spyware and viruses with host Bill McCarter. Click to listen to the show's MP3 excerpts as the S.W.A.T. team gives advice and field questions from the listening audience...

Sound Advice - Speaking out on behalf of children and PGsurfer

ParetoLogic's Communications Director was a guest of The Computer Information Show featured on C-FAX 1070 radio station. Amanda and host Bill McCarter discussed Internet security and the safety benefits for families and children using the free PGsurfer software. Click to listen to the show's MP3 excerpts as our resident authority gives sound advice and fields question from the listening audience...

Malware Diaries Blog »

Geek Speak
Geek Speak

Does it all sound Greek to you?

Don't fear! Each month we explain a word or phrase connected to computers. As well as giving you a better understanding of PCs, you will also be able to astound people with your newfound knowledge.


This Iranian hacker claimed sole responsibility for the March 2011 theft of digital certificates used for online transaction. Comodo is a security software developer and security certificate issuer based in the U.S.

Parental Controls

This type of software allows parents to monitor their children's web browsing activities and to block access to inappropriate websites. Some parental controls software can stop the downloading of files and prevent use of social networking websites, such as Facebook and Twitter, or limit the amount of time that can be spent online.

To prevent your personal computer from being hacked, you should considering installing security software such as ParetoLogic Anti-Virus PLUS. This advanced software blocks malware as well as finding and removing known viruses, spyware and other malicious programs. PGsurfer is an easy-to-use, yet effective parental controls product. It allows you to set user-specific profiles for each of your children to guide and protect them online.

Community Forum

"I am extremely pleased with your product. The ease of use and the fact that it works makes this program simply the best. You can be sure that I will advertise and send customers your way."


Click to learn more about ParetoLogic PC Health Advisor

"Let me just say, I'm honoured, and quite fortunate to have ventured across your product several years past. I rest easy, in relying on performance of my computer for orchestration of business, knowing my computer has 24/7 protection. I'm a devoted user, and will continue ... keep bringing, through your diligence and excelled brainstorming, developing reliable products as XoftSpySE, and I have no doubt you should continue to gain a multitude of followers, they need only to be introduced, to experience, as I have so done. The hard evidence is, most entities do not hear from their customers except when problems arise. It is paramount as well to reply to you how much we are in appreciation."


Learn about XoftSpySE Anti-Spyware

"I thoroughly recommend that everyone should have RegCure on their personal computer."


Find out more about RegCure Registry Cleaner

Team Player
Team Player

Here is your opportunity to get to know a member of Team Pareto!

Each month we feature a different member of the ParetoLogic team. As well as telling you about their role at ParetoLogic, we provide a little insight into their life away from work.

A Tampa Bay Buccaneers fan, Philip is a key team player for ParetoLogic and its information technology team.

While working at the Calgary International Airport, Philip became fascinated by the instrument panel on a 747 jet. This helped spark his pursuit of a career in the information technology (IT) field.

"It's very challenging – always lots to do and lots to learn," Philip said of working in IT.

His upbeat personality, knowledge and willingness to help make Philip an invaluable member of ParetoLogic's outstanding IT team. In 2010, the unit was an honourable mention for the company's Team of the Year award. A year earlier, the IT team captured ParetoLogic's Commitment to Process Improvement award.

Philip Plays The Question Game:

Book you couldn't put down? Ice Station by Matthew Reilly

Recent addition to your iPod? "The Time (Dirty Bit)" by The Black Eyed Peas

Movie you'd like to see again? The A-Team

Hiking, biking or yoga? Free Weights

Where Philip Plays:

When not working, the Tampa Bay Buccaneers fan enjoys scotch and cigars. He is also a huge movie buff. Online, Philip likes to check out the movie review site Rotten Tomatoes. In keeping with his interest in technology, Philip also likes to check out Windows IT Pro. When computing, he likes having the safety net that ParetoLogic Data Recovery Pro provides for finding lost and deleted files. Be sure to check out the Internet Safety Tip of the Month.

Nov 2011 Archived Articles

Oct 2011 Archived Articles

Sept 2011 Archived Articles

Aug 2011 Archived Articles

July 2011 Archived Articles

June 2011 Archived Articles

May 2011 Archived Articles

Apr 2011 Archived Articles

Mar 2011 Archived Articles

Feb 2011 Archived Articles

Jan 2011 Archived Articles

Dec 2010 Archived Articles

Nov 2010 Archived Articles

Oct 2010 Archived Articles

Sept 2010 Archived Articles

Aug 2010 Archived Articles

July 2010 Archived Articles

June 2010 Archived Articles

May 2010 Archived Articles

Apr 2010 Archived Articles

Mar 2010 Archived Articles

Feb 2010 Archived Articles

Jan 2010 Archived Articles

Dec 2009 Archived Articles

Nov 2009 Archived Articles

Oct 2009 Archived Articles

Sept 2009 Archived Articles

Aug 2009 Archived Articles

July 2009 Archived Articles

June 2009 Archived Articles

May 2009 Archived Articles

Apr 2009 Archived Articles

Mar 2009 Archived Articles

Feb 2009 Archived Articles

Jan 2009 Archived Articles

Dec 2008 Archived Articles

Nov 2008 Archived Articles

Oct 2008 Archived Articles

Sept 2008 Archived Articles

Aug 2008 Archived Articles

July 2008 Archived Articles

June 2008 Archived Articles

May 2008 Archived Articles

Apr 2008 Archived Articles

Mar 2008 Archived Articles

Feb 2008 Archived Articles

Jan 2008 Archived Articles

Dec 2007 Archived Articles

Nov 2007 Archived Articles

Oct 2007 Archived Articles

Sept 2007 Archived Articles

Aug 2007 Archived Articles

July 2007 Archived Articles

June 2007 Archived Articles

May 2007 Archived Articles